When it comes to social media, most businesses focus on Facebook and Twitter. Google Plus is another great platform for your business. If you aren’t familiar with google plus, it can take a little getting used to. Its definitely worth the effort learning how to use it for your company. We have set up a guide for beginners to learn their way around google plus.

What is Google Plus?

Starting in 2011, Google developed its own social media network named Google Plus. It followers a similar platform to other social media networks. You will need to first set up a gmail account. After you register your gmail account, you can start creating your google plus account for your business. It works the same way as other popular social media platforms. Businesses share interesting posts that encourage people to follow your google plus page. Your more popular posts will be shown to a larger number of people. This relates directly to your business. Most of these people will then visit your website to learn more about your company.

Why use Google Plus?

For your business to get a good google SEO ranking, it will need to go through one of google’s platforms. Google plus is great for improving your SEO. For those new to this, SEO is search engine optimization. This is how your website ranks when someone does a google search. The higher your ranking is, the higher your order is on the google list. This is also important for your local SEO.  It provides google with your business information that shows up during a google search. This can be location, hours, contact information and available services. If you business doesn’t have a physical location, google plus is still useful. Brands and online businesses can still have their company detail information show up in a google search if they set up their google plus page.

How Do I Get More Followers On My Google Plus Page?

The more followers that you have on your google plus page, the more business tools google provides you with. The process of getting more followers is a little different than other social media platforms. You cannot run ad campaigns. It’s more important to spend time on crafting your posts. You can easily start by making a good impression with your business page. Add a beautiful cover photo and also your company logo. Google plus has a wizard to help you set this up correctly.

How Should I Set Up My Profile?

Your profile is really important on Google plus. When setting up your profile, be sure to verify your business page. This gives you a custom url for your business google plus page. A checkmark will appear next to your website URL if your verify your business correctly. Next, you need to complete the about section on your profile. Write detailed descriptions about your business, products and services. This is also when you can verify your contact information. Double check your phone number, hours and email address before finalizing your profile. You can place a link to your company website in the links section. This is also a great place to list your other social media accounts. Now that you are all set up, it’s time to start posting!


Your profile is really important on Google plus.